Media Release: 25 November 2009

Just who is littering their butts….and why?  That’s the question that the Butt Littering Trust set out to answer in a major piece of behavioural research undertaken to coincide with its re-branding as Butt Free Australia.

Currently, nearly one in two of all items found in the litter stream are cigarette butts (according the Keep Australia Beautiful National Litter Index) and the research ‘Understanding attitudes & behaviour behind cigarette butt littering’ was commissioned to help Butt Free Australia reduce this number.

Media Release: November 2009

South East Resource Recovery Regional Organisation of Councils (SERRROC) and a number of its Councils are running a campaign to encourage smokers to properly dispose of their cigarette butts.

SERRROC was fortunate to have Wendy Jones, CEO of the Butt Littering Trust, based in Melbourne open its regional campaign launch.

Below are comments which summarise the key points she made at that launch.

Just who is littering their butts….and why?

That’s the question that the Butt Littering Trust set out to answer in a major piece of national behavioural research set to be officially launched in Sydney on 26 November 2009.

Media Release: 15 October 2009

A community campaign will help reduce the large number of littered cigarette butts washed from streets and shopping centre car parks into stormwater drains polluting fragile South Australian waterways.

On 17 October, KESAB environmental solutions, Westfield shopping centres, local Councils and the Butt Littering Trust will launch the Butt Free Westfield campaign, to raise awareness that 1 in 10 butts dropped in streets and car parks end up in lakes, rivers and beaches.

"Over 7 billion cigarettes are littered in Australia every year," said Wendy Jones, Executive Director of the Butt Littering Trust, "and in those numbers they're having a widespread impact.